With the power of social media and self-identifiable global advert placements, my work with Fenty Beauty has reached millions upon millions of followers.
With every campaign, I also worked on social extensions, relying on design and messaging to engage influencers and showcase the brand's commitment to consumer diversity, inclusion, and the quality of its products.
The social posts’ content range from promotional content and information on products to memes and tutorials, and I ensured the visuals correlated with each campaign in both look and feel and brand voice.
Roles: Creative Direction, Design